The Real Green Food Co. (RIBEREBRO) attended PLMA Amsterdam this past May 31st and June 1st, 2022. They openly communicated to the public who would stop by the stand about the SISTERS project, handed out flyers, and mentioned the project’s strategy and approach in many occasions.
What is PLMA Amsterdam?
PLMA’s annual “World of Private Label” International Trade Show is organised by the Private Label Manufacturers Association, which represents more than 3,500 member manufacturers around the globe. With offices in New York and Amsterdam, PLMA is the largest association of its kind, devoted exclusively to the promotion of private label.
For more than thirty five years, PLMA’s “World of Private Label” International Trade Show has brought retailers, wholesalers and other private label professionals together with manufacturers to help them find new products, make new contacts, and discover new ideas that will help their private label programmes succeed and grow.
The expanding popularity of private label in recent years has led to unprecedented market share worldwide, while private label retained its strong position throughout most markets also during the pandemic. Private label now accounts for more than 40% of all products sold in seven European countries and for more than 30% in another nine countries in Europe.
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